Day 2

SBCC Spotlight

• Anuradha, Breakthrough Team Change Leader, Uttar Pradesh, India
• Voices of Girls against Early and Child Marriage-Feminist Approach to Technology, India

Listening to Learn

Format: Oral Presentations

Moderator: Ajai Kumar S, Team Lead, Strategic Communications, John Snow India

1. Lost in Translation: Language Needs Assessments in Humanitarian Crises (Peter Squires)
2. Communication Failed: Health Communication Targeted for Tribal Women and Way Forward in India (Nirmalya Mukherjee, Shipra Joshi, Arpita Mitra)
3. Increasing Listenership to a Radio Drama by identifying Audience Needs and acting upon them: Experiences of adapting Bhanchhin Aama (Mother Says) in Nepal (Indra Dhoj Kshetri, Ramesh Dhakal, Kenda Cunningham, Pooja Pandey)

Expanding Communication Possibilities

Format: Oral Presentations

Moderator: Radharani Mitra, Global Creative Advisor, BBC Media Action

1. Using the Approach of Co-creation to Design Culturally Appropriate SBCC Materials for Uttar Pradesh’s (India) First Breastfeeding Cubicle (Sarah Tanishka Nethan, Shatarupa Bandopadhyay, Abdul Qadir, Raj Shekhar, Aarti Kumar, Vishwajeet Kumar)
2. Better Diets for Smallholder Farmers and Workers in the Tea Sector: Leveraging Business Channels to Reach Vulnerable Populations through a Multi-Component Behaviour Change Communications (BCC) Approach (Mirjam Kneepkens, Genevia Stone, Biju Mushahary, Catherine Macharia-Mutie, Barbel Weiligmann, Christina Nyhus-Dhillon)

Amplifying Innovation

Format: Oral Presentations

Moderator: Barsha Chakroborty, Lead – Digital Engagement, Partnerships and Advocacy, Breakthrough India

1. Creating a Scalable Model for Healthcare Delivery and Patient Centered Care in Rural India using Telemedicine: A Positive Deviance Inquiry and Intervention (Pallavi Jain, Anu Sachdev, Arvind Singhal, Jagdeep Gambhir) PPT presentation available here
2. Using Machine Learning to improve Quality Assurance of Behaviour Change Communication Program in Madhya Pradesh, India (Neha Shah, Diwakar Mohan, Kerry Scott, Amnesty Lefevre)
3. Helping Local Leaders Solve Local Problems: Incorporating Evidence-Based SBC into Nepal’s Newly Federalised System Including Government, Academia and Partners (Pranab Rajbhandari, Shreejana K. C., Caroline Jacoby, Sanjanthi Velu, Zoe Hendrickson, TrishAnn Davis, Thaneswor Koirala)
4. Successful Parenting – a Public-Private Sector Partnership Saving Lives in Northern India (Pallavi Dhall, Surya AV, Susan Mackay, Pradakshana Kaul, Smita Singh, Abhishek Singh)

Overcoming Demand Barriers

Format: Oral Presentations

Moderator: Dr. Archna Kumar, Associate Professor, Department of Development Communication & Extension, Lady Irwin College, University of Delhi.

1. Boosting Routine Immunisation Demand Generation – The Indian Experience (Varsha Chanda, Nisar Ahmad, Bhawani Shankar Tripathy, Rania Elessawi)
2. Digital Vaccine Platform to Reduce Risk of Lifestyle and Nutrition Related Diabetes and improve Self-Care among Pediatric Diabetic Patients: Ongoing RCT of Longitudinal Outcomes (Bhargav Sri Prakash)
3. Vaccine Indicator and Reminder (VIR) Band Community Intervention: Formative Evaluation Study, Karachi, Pakistan (Noor Sabah Rakhshani)

Innovating and Collaborating – Making Strides for Behaviour Change

Format: Oral Presentations

Moderator:Shivani Kapoor, SBC Expert

1. Changing Hygiene Behaviours and Gender Norms: Practical Experiences from South Asia WASH Results Programme in Bangladesh (Mitali Das, Mosa Effat Nur)
2. Promotion of Biofortified Orange Sweet Potato with Social Marketing Strategies in North India Increases Demand for a more Diverse Diet (Kathryn Merckel)
3. Less is More: Prioritising Behaviors for Effective Multi-Sectoral Nutrition SBC (Lisa Sherburne, Michael Manske, Laura Itzkowitz, Kelsey Torres, Fartun Yussuf)

New Insight for Inclusion in Sexuality and Gender

Format: Oral Presentations

Moderator: Anupama Srinivasan, Asst. Director REACH, India

1. Development and Validation of a Theory Based Gender Norms Scale (The GNS) (Erica Sedlander, Jeffrey Bingenheimer, Michael Long, Minati Swain, Nadia Diamond-Smith, Rajiv Rimal)
2. A Knowledge Platform on Sexual and Reproductive Health and Rights (Nujhat Khan, Arnob Chakrabarty) PPT presentation available here

Breaking New Ground to Encourage Atypical Approaches

Format: Comms Talk

Moderator: Sanjeev Kumar, SBCC Expert

1. Why We Are Not the Experts (Mehek Ali, Kausar S. Khan)
2. The Future of Online Campaigns for Social Change: Learnings from #Isthislove Campaign to Address Intimate Partner Violence in India (Surabhi Srivastava, Vithika Yadav)

Breaking New Ground to Encourage Atypical Approaches

Format: Comms Talk

Moderator: Sanjeev Kumar, SBCC Expert

1. Why We Are Not the Experts (Mehek Ali, Kausar S. Khan)
2. The Future of Online Campaigns for Social Change: Learnings from #Isthislove Campaign to Address Intimate Partner Violence in India (Surabhi Srivastava, Vithika Yadav)